Twiga Foods, a prominent player in Kenya’s fresh produce and retail distribution sector based in Nairobi, has temporarily suspended its delivery operations as it undertakes a significant strategic realignment.

The company plans to resume services in early August 2025 following the relocation of its distribution centre to a more strategically advantageous facility.

This operational pause forms part of Twiga’s broader initiative to transition from a capital-intensive logistics framework towards a leaner, asset-light distribution model enhanced by technology.

After raising over Sh23.6 billion (approximately $180 million) in funding, Twiga is recalibrating its approach to address the scalability challenges posed by Kenya’s fragmented retail market.

In a statement addressed to customers and partners, Twiga outlined the rationale behind the temporary cessation:

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"Twiga has temporarily paused operations to implement key improvements, including relocating to a more strategic facility. We anticipate resuming deliveries in early August," the notice read.

"This brief hiatus will enable us to offer: Better prices, New brands and products, Faster and more reliable service."

Twiga expressed appreciation for customers’ patience and support during this period and affirmed its commitment to continuing partnerships in the near future.

"We appreciate your patience and support during this period. Twiga is here to stay, and we look forward to continuing our partnership with you soon.”

Twiga Foods has disrupted traditional agricultural supply chains by leveraging technology to connect farmers directly with retailers, reducing inefficiencies and lowering costs since its founding in 2014.

The company’s current restructuring mirrors an emerging trend in the fast-moving consumer goods (FMCG) sector across Africa, where businesses are investing heavily in warehouse digitisation, logistics optimisation, and cost-reduction strategies to enhance scalability and competitiveness.

Industry analysts view Twiga’s move as a strategic pivot designed to reinforce its market position amid evolving consumer demands and operational complexities.

By embracing an asset-light, tech-enabled distribution system, Twiga aims to improve service reliability, expand product offerings, and deliver better pricing to its customers.

The temporary suspension is, therefore, a tactical measure rather than a retreat, signalling Twiga’s commitment to long-term growth and operational excellence within a challenging market environment.