Circadia, the globally renowned American skincare brand, has officially launched in Kenya marking a bold step toward redefining professional skincare for African skin.

The brand was officially unveiled at an exclusive event in Nairobi bringing together top skin clinics, aesthetic practitioners, and beauty industry leaders from across the country.

Circadia boasts of being rooted in chronobiology, the science of the body’s natural rhythms, with products that are designed to protect skin during the day and support repair at night.

Founded in 2001 by Dr Peter T Pugliese, the American skincare brand has earned global recognition for its science-backed, high-performance formulations.

“Kenya’s aesthetic industry is rapidly growing, and we see incredible potential to contribute meaningfully,” said Circadia Managing Director Jitin Jaggi.

Read More

  1. Bancassurance leaders push for reforms for inclusive insurance growth in Kenya
  2. How Mozzart Bet Cup has impactfully transformed the football scene in Kenya
  3. KRA announces compulsory conditions for all imports effective from July 1, 2025

He added: “Circadia is here to champion the professionals behind every skincare journey—by offering science-based products that truly transform skin, especially for melanin-rich tones.”

Circadia’s entry into the Kenyan market is anchored through a strategic partnership with Uglow Aesthetics, which will serve as the brand’s exclusive distributor in Kenya.

Uglow Aesthetics Clinic CEO Jean Kinuthia termed the partnership a milestone moment for the Kenyan professional skincare and beauty industry.

“We are thrilled to bring Circadia to Kenya,” Kinuthia indicated.

She went on: “This partnership means that skincare professionals and consumers alike now have access to advanced products specifically developed with African skin in mind.”

She added that Circadia had already been in clinical use in Kenya for over eight months and that the brand has shown great results in treating hyperpigmentation and skin sensitivity.

“Circadia is already gaining momentum as a trusted solution for professional-grade skin transformation,” she added.

Circadia is responding to the growing demand for clean, effective, and science-driven skincare in Kenya and is offering premium products and long-term professional support.

The collaboration will also see licensed aestheticians access training, research, and partnerships that enhance results and grow their businesses to raise skincare standards.