Sanlam Kenya Plc will turn to its investors on October 9, 2025, when it convenes a virtual Extra-Ordinary General Meeting to decide whether the firm should adopt a new name, Sanlam Allianz Holdings (Kenya) PLC.

The rebrand proposal is linked to the wider joint venture between Sanlam and Allianz, which has combined their African operations under the banner SanlamAllianz.

The partnership is billed as the continent’s largest non-banking financial services provider, spanning 26 countries with a reported group equity value of about 245.85 billion. 

Speaking about the move, Group Chief Executive Officer Dr Patrick Tumbo said the decision would bring Sanlam Kenya into line with the new continental identity.

“The proposed name change is a key step in our alignment with the new SanlamAllianz brand. By formally establishing ourselves as Sanlam Allianz Holdings (Kenya) PLC, we are moving to leverage the combined expertise and financial strength of two respected and well-known global brands,” Tumbo stated.

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Dr Tumbo also stressed that the business would maintain its focus on resilience and client service while benefiting from the strength of the joint venture.

“Across Africa, Sanlam and Allianz are leveraging their mutual strengths to unlock synergies and provide clients with best-in-class, innovative insurance solutions and technical excellence," Tumbo said.

"This creates value for its stakeholders through greater economies of scale, broader geographic presence, larger combined market share, and a more diversified product offering.”

Strong financial footing

Ahead of the anticipated rebrand, Sanlam Kenya has reported steady growth in its half-year results to June 30, 2025.

Insurance revenue rose to Sh3.73 billion from Sh3.52 billion a year earlier. Solvency ratios remained well above regulatory requirements, with Sanlam Life Insurance at 220 per cent and Sanlam General Insurance at 194 per cent.

The company’s balance sheet has also expanded, with total assets climbing to Sh41.3 billion compared with Sh39.2 billion recorded at the close of 2024.

In addition, a recent Rights Issue increased the firm’s issued share capital to Sh3.22 billion, while shareholders’ funds more than doubled to Sh3.85 billion.

Next steps

The outcome of October’s EGM will determine whether Sanlam Kenya formally embraces the SanlamAllianz identity.

Should shareholders give their consent, the firm will anchor its operations in Kenya under the new banner while pursuing expansion and product diversification as part of the continental strategy.